Digital Main Street
Ontario-funded grants and digital adoption services to help small main street businesses build their online presence.
About this program
Digital Main Street is delivered by the Ontario Business Improvement Area Association (OBIAA) with funding from the Ontario government and federal partners. The program offers the Digital Transformation Grant for eligible businesses to invest in digital tools (website, e-commerce, digital marketing, point-of-sale), along with the Digital Service Squad (free one-on-one technical support for small business owners) and ShopHERE powered by Google (free online store setup). 2026 eligibility requires at least one employee or annual revenue exceeding $30,000.
Eligibility
Ontario-based small main street businesses (typically consumer-facing) that have at least one employee or annual revenue exceeding $30,000. Specific eligibility varies by program (Transformation Grant vs. Squad vs. ShopHERE).
Requirements
- Visit digitalmainstreet.ca and select the appropriate program
- For Transformation Grant: complete the digital assessment
- Develop a digital transformation plan